In the cities of St Lucia, one can quickly realize that one is surrounded by Toyota brand vehicles. This is one of the popular brands in St. Lucia and dominates the country's auto markets by far.
Among the main reasons for the dominance of the Toyota brand in the St. Lucia market is the easy availability and the price of the spare parts are cheap throughout the country, as well as the availability of the workshops that repair this type of vehicles and also They are in charge of the minor revision and maintenance, also the painting and all the maintenance of all the models of these vehicles. Recently, the majority of Toyota 4Runner and Toyota Land Cruiser models have been the most sought after in the St. Lucia market.
Models like the Toyota Verso and Toyota Vitz have become very popular on city streets due to their low cost and low fuel consumption; their small size is also another factor that makes them easy to park.
Among other Toyota models that are also very popular in the country despite their different characteristics, are the elegant Toyota Verossa, and the Toyota MR2 and Mark II models and as well as the compact Toyota Noah.
The Suzuki Alto and Nissan Fuga are among the strongest competitors of these Toyota models in St. Lucia.
Brands like Mitsubishi, Land Rover, Daihatsu, Hummer, Isuzu, BMW, Jeep, etc. they also have an important presence in the market. However, price is one of the factors that influence the automotive trade, the high price of spare parts and parts, also the difficult access to the workshops of some of the brands, the fuel consumption that is higher, the value resale, etc., make them less popular, but as you can see, four-wheel drive is something that is still unavoidable in our Caribbean country!